On October 15, 2026, the 140th China Import and Export Fair, widely known as the Canton Fair, officially opened its doors in Guangzhou, Guangdong Province, welcoming global buyers and exhibitors. As the "barometer" and "bellwether" of China's foreign trade, this edition of the Canton Fair has drawn global attention at a critical juncture of global trade landscape restructuring. Over 30,000 exhibiting companies have gathered for the event, which is expected to attract approximately 340,000 overseas buyers for sourcing and business negotiations. The opening day saw bustling crowds and boundless business opportunities, fully demonstrating the magnetic appeal of China's vast market.
Held in three phases from October 15 to November 4, this year's Canton Fair has further enhanced the precision of supply-demand matchmaking through its phased exhibition format. On the opening day, Guangzhou's major exhibition halls were packed with visitors in a vibrant atmosphere. Buyers from all over the world arrived early, stopping at various booths to view exhibits, seek information, and engage in negotiations. The exhibits span multiple sectors, including electronic and home appliances, industrial manufacturing, new energy, vehicles and transportation, and daily consumer goods. This comprehensive showcase highlights the innovative capabilities and full industry chain advantages of "Made in China," reflecting the positive trend of continuous optimization in China's foreign trade structure.
In the Electronic and Home Appliances Zone, overseas buyers showed keen interest in a wide range of innovative products. At the Skyworth booth, multiple high-definition smart TVs equipped with the latest AI interactive technology attracted numerous foreign visitors to experience them firsthand. The booth of home appliance giant Gree was equally popular, showcasing its latest achievements in smart home and green energy-efficient technologies. In addition, practical small home appliances such as portable power banks and multi-functional blenders were highly favored. Buyers carefully compared product performance and actively sought cooperation opportunities, with many booths reaching preliminary intentions on the very first day.
Driven by technological advancements, high-tech products have emerged as a major highlight of this year's fair. In the 3D Printing Zone, exquisite and creative exhibits drew admiration from overseas visitors, showcasing China's rapid development in additive manufacturing and offering new insights for the transformation of traditional manufacturing. In the New Energy and Green Environmental Protection Zone, a highly efficient solar panel cleaner attracted widespread attention. Its practical demonstration allowed buyers to intuitively experience the tangible technological benefits, profoundly reflecting the strong global market demand for green, low-carbon, and sustainable products.
In the Vehicles and Transportation Zone, motorcycles from renowned brands such as ZXMOTO attracted a large number of overseas buyers to take photos and delve into technical parameters, thanks to their outstanding industrial design, superior power performance, and exceptional cost-effectiveness. The scene was filled not only with rich product displays but also with in-depth face-to-face communication. Exhibiting companies and overseas buyers engaged in enthusiastic discussions across the booths to map out future cooperation, demonstrating the brand elevation of "Made in China" in its global expansion.
After more than 70 years of continuous development and accumulation, the Canton Fair has grown into China's longest-running, largest, and most comprehensive international trade event, featuring the widest variety of products, the largest number of buyers from the most diverse countries and regions, and the best transaction outcomes. It not only provides an excellent platform for global enterprises to share the opportunities of China's vast market but also injects strong impetus into the recovery of global trade and economic growth. The grand opening of this year's Canton Fair once again demonstrates China's firm resolve and concrete actions in pursuing high-standard opening-up and sharing development opportunities with the world, and will surely make new contributions to building an open world economy.